Ghanaian recording artiste, Shatta Wale has shared what he believes helped the success story of Kwesi Arthur. Wale is of the opinion that the latter understands music trends, and creating music people want to dance to.
“This thing is business and so no one should take it personal. If you take it personal, you are going to go down. There’s Kwesi Arthur coming. If you are a rapper and you are not doing it like Kwesi Arthur then you will fade soon. I like him a lot just like Future, if you don’t do it like Kwesi Arthur and the rest do it you are going to start complaining like Snoop Dogg,” explained Wale on JOY FM’s ShowbizA-Z.
“They claim rappers are now singing and mumbling but if you cannot mumble then why don’t you stop. Music is about trends and you have to adjust to trends to stay trendy.”
In just about a year, Arthur has managed to ‘grow’ from the ‘underground’ music scene to mainstream – collaborating with some of the big names in the Ghanaian music industry.
In 2018, he won the ‘Hip Hop Song of the Year’ with ‘Grind Day’ – the song that brought him mainstream acclaim, and earned a Viewers’ Choice Best New International Act at the 2018 Black Entertainment Television (BET) Awards.
Arthur has headlined a number of shows, and has cemented his place in the mind of music fans in Ghana, and across the world.
The visual of his song ‘Woara (God Engineering) off his ‘Live From NkrumahKrom EP‘ depicts his come up and more.